By the time your bold visitor gets here they are happily reading away and so when they see this area in a different but complementary colour they find themselves getting more and more interested in what you are trying to say. This means that when they see a link to another page on this website they are much more likely to click through to find out more.
At this point the visitor has read just about everything they are going to read, so it is time for a nice little summary point and a prompt to find out more information from the children pages, with a link to go back if the page wasn't quite for them.
At this point the visitor has read just about everything they are going to read, so it is time for a nice little summary point and a prompt to find out more information from the children pages, with a link to go back if the page wasn't quite for them.